About Us
Ponya Ads is an online marketing and advertising company and a subsidiary of Ponya Technology, Inc.
We run a performance marketing network built around retargeting: helping advertisers recover visitors who almost converted, and helping publishers monetize the traffic they already have.
Why us?
A retargeting network built on three things: knowing your audience, fitting the campaign to your business, and giving you visibility into every click.
How We Work
- Real-time visitor tracking
- Cross-device audience matching
- Automated bid optimization
- Fraud and bot filtering
Tailored Solutions
- Campaigns scoped to your vertical
- Flexible CPA, CPL and CPS pricing
- GEO-specific traffic sourcing
- Budgets that scale with results
Tracking Platform
- Live conversion dashboard
- Click and postback tracking
- Exportable performance reports
- API access for your own systems
Advertisers
Affiliates
Offers
Verticals
Every account gets a real point of contact.
Your account manager knows your campaigns inside out. We check in proactively, flag issues before they cost you money, and put in the extra hour when a launch needs it.
Pricing shaped around your business, not a template.
Minimum budgets scale with the size of your business. Whether you're testing a first campaign or scaling an established program, we shape pricing and support around what you actually need.
Premium Retargeting Traffic
Recover lost visitors. Increase conversions. Drive growth.
Ponya Ads is a performance marketing network that helps direct advertisers reconnect with high-intent website visitors through a global network of premium retargeting partners. By re-engaging users who have already shown interest in your products or services, we help improve conversion opportunities and maximize the value of your existing marketing spend.
Why Retargeting?
Acquiring a new customer is often more expensive than converting someone who has already visited your website.
Retargeting gives your brand another opportunity to engage visitors who left before completing the desired action.
Instead of targeting completely new audiences, your campaigns focus on users who have already demonstrated interest in your business, helping improve conversion opportunities while making better use of your marketing investment.
How It Works
Step 1: Simple Integration
A lightweight retargeting script is installed on your website, either directly or through Google Tag Manager.
Step 2: Audience Building
The script identifies website visitors who can later be re-engaged through our trusted retargeting partners.
Step 3: Campaign Delivery
Our publisher network delivers your campaigns across high-quality digital inventory, helping bring previous visitors back to your website.
Step 4: Performance Tracking
Campaign performance is measured through our tracking platform, giving you visibility into conversions and campaign results.
Industries We Serve
Our retargeting solutions are suitable for a wide range of performance-driven industries, including:
iGaming & Casino
eCommerce
Finance & Loans
Dating
Travel & Hospitality
Fashion & Retail
Insurance
Forex/Crypto Currency
...and many other performance-driven industries.
Why Advertisers Choose Us
Premium Retargeting Network
Access a carefully selected network of retargeting partners focused on performance marketing.
Performance-Based Campaigns
Launch campaigns on CPA, CPL, CPS, Revenue Share, Hybrid, or other performance models.
Global Reach
Run campaigns across multiple GEOs through trusted international traffic partners.
Real-Time Reporting
Monitor campaign performance through our tracking platform.
Dedicated Account Management
Work directly with experienced account managers to optimize campaign performance.
Fast Campaign Launch
Campaigns can be launched quickly with minimal technical integration.
Built for Performance
Our retargeting solution is designed to reconnect advertisers with users who have already interacted with their brands.
While no advertising channel can guarantee every conversion, retargeting focuses on users who have already expressed interest, making it an effective strategy for improving campaign efficiency and recovering missed conversion opportunities.
Ideal Campaign Objectives
Our retargeting solutions are ideal for advertisers looking to:
- Recover abandoned shopping carts
- Increase first-time deposits
- Generate qualified loan applications
- Drive completed registrations
- Increase subscription sign-ups
- Improve customer acquisition ROI
- Re-engage inactive users
- Boost repeat purchases
Ready to Launch Your Retargeting Campaign?
Start reconnecting with visitors who already know your brand and discover how premium retargeting can improve your campaign performance.
Testimonials
Syrus Goodman
Ceo & Founder
Since I started partnering with this marketing and advertising team, I've seen significant improvements in my online visibility and customer engagement. If you're looking for a top-notch marketing partner, look no further than this platform.
Angela Wilsson
Biz Dev Officer
I am blown away by the results I've seen from this performance marketing website. Their team is professional, knowledgeable, and truly dedicated to helping businesses succeed.
Jena James
Store Owner
Thanks to their expertise, my business has experienced measurable growth and increased ROI.
Matt Brighton
Freelancer
I highly recommend this platform to anyone looking to take their marketing efforts to the next level.
Frequently Asked Questions
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How can you ensure that my Offers are reaching the right audience?
Our team uses advanced targeting techniques such as demographic targeting, behavioral targeting, and retargeting to ensure that your ads are reaching the right audience. We also analyze data in real-time to continuously optimize your campaigns.
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How do you track and measure the performance of my campaigns?
We use industry-leading tracking and analytics tools to measure the performance of your campaigns in real-time. This allows us to adjust and optimize your campaigns based on data-driven insights.
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Can you help me create ad copy and creative assets?
Yes, our team of experienced marketers can help you create compelling ad copy and creative assets that resonate with your target audience.
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How do you ensure that my campaigns are compliant with industry standards and regulations?
We stay up-to-date on industry standards and regulations and have extensive experience working with compliance guidelines. We also have a dedicated compliance team that reviews and approves all campaigns to ensure that they meet industry standards and guidelines.
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What kind of tracking and reporting can I expect from your company?
We provide detailed tracking and reporting that includes metrics such as impressions, clicks, conversions, and cost per acquisition. We also provide real-time analytics that allow you to track and optimize your campaigns in real-time.
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A step by step guide to help you get started with partnering with us?
1. Sign up: As an advertiser or publisher, you can sign up with us by visiting our website and filling out the registration form and wait for an approval.
2. Choose your campaign type: Once your sign up request is approved, choose the campaign type that suits your business needs. We offer a wide range of campaign types such as Cost per Action (CPA), Cost per Lead (CPL), and Cost per Click (CPC).
3. Set your budget: You can start running your campaign with a minimum budget. Our team can help you determine what budget is appropriate for your business and help set realistic expectations for results.
4. Create ad creatives: Ad creatives are the images, videos, or text that you want to display to your audience. You can create your ad creatives or use our team to help you create the perfect ad.
5. Launch your campaign: Once your campaign is set up and your ad creatives are created, you can launch your campaign and start receiving traffic. Our platform provides a dashboard where you can track your performance in real-time and optimize the campaign for better results.
6. Receive payments: As a publisher, when you promote our offers, you'll receive a commission or payment when a user takes the desired action (CPL, CPA, or CPC). As an advertiser, you only pay when a user takes the desired action.
By following these steps, you can get started with performance marketing, and partner with us to grow your business. Our team is always available to guide you through the whole process and provide support along the way.